Fix deliverability. Make your data sellable. Prove sponsor ROI
If your sender setup is weak, emails land less.
If your data fields are missing, you can't sell clean segments.
If data doesn't flow between tools, reporting becomes a mess.
In 10 working days, we diagnose the issues and give you a ranked fix plan.
See what we checkWithout ripping out your stack.
This is not...
This is not copywriting. Not a content plan. Not a tool demo.
This is a check of the systems behind sponsor delivery and sponsor renewals.
Who we work with
Established B2B publishers.
If you don't have £200k+ annual sponsor revenue or a real archive, you're not a fit yet.
Fit Check
This is for you if:
- ✓ You do £200k+ in sponsor revenue
- ✓ Email is part of sponsor delivery
- ✓ Segments are hard to trust
- ✓ Reporting takes too long
- ✓ Your team fixes data by hand
Not for:
- ✗ New newsletters or early-stage publications
- ✗ Traffic-only projects
- ✗ Anyone wanting scraped or bought lists
The Hidden Problems
1) Deliverability is weak
Domain settings and subdomains decide inbox placement.
If setup is messy, reach drops and campaigns underperform.
2) Your database isn't sellable
Missing job titles, industries, and company size.
You can't build sponsor-ready segments with clean counts.
3) Data doesn't flow between tools
CRM, email, webinars, and website all hold different truths.
You end up stitching reports and lists by hand.
What We Check (Three Parts)
We check three things. Deliverability, publishing workflow, and database reporting.
Part 1: Deliverability and Sender Setup
- - SPF, DKIM, DMARC and alignment
- - Sending domain and subdomain setup
- - Tracking domains and link reputation risks
- - Basic list health signals (bounces, suppression, complaints)
What you get: a ranked list of fixes. Do these first.
Part 2: Publishing Workflow
- - Required fields: job title, industry, company size, country
- - How messy fields are (free text vs clean categories)
- - What to collect next and how to enrich existing records
What you get: a simple enrichment plan and segment rules.
Part 3: Database Reporting
- - CRM → email platform: do segments sync
- - Webinar tool → CRM: does attendance attach to contacts
- - Website analytics → CRM/email: do signals flow back
- - Where it breaks and where manual work starts
What you get: a flow map and a fix list tied to time saved.
What You Get in 10 Working Days
1) Deliverability Diagnostic
Domain and subdomain setup. Risks. Fixes ranked by impact.
2) Publishing Workflow
Where data moves between tools. Where it breaks. Where manual work starts. Fix list tied to time saved.
3) Database Reporting
What fields you have vs what's missing. Data quality check. Enrichment plan and segment rules.
How It Works
Kickoff (45 minutes)
Goals, tools, and access.
Audit (10 working days)
We diagnose the issues while you keep working.
Walkthrough
You get the findings and the ranked fix plan.
What We Need From You
- - Read-only access to your email platform
- - Read-only access to CRM and webinar tool (if used)
- - DNS view for domain settings (or screenshots are fine)
- - A list export with fields (anonymised is fine)
- - One ops lead for questions
That's it. We do the rest.
What happens next
After the audit, you choose.
Option A: DIY
Your team applies the fix plan.
Option B: AI Media Ops
We implement the fixes and install workflows so it stays clean and saves your team hours.
- - Automated field enrichment and standardisation
- - Automated segment sync across tools
- - Automated lead routing and dedupe
- - Automated sponsor reporting packs
- - Automated webinar attendance capture
- - Deliverability monitoring and hygiene rules
Frequently Asked Questions
Is this GDPR compliant?
Yes. We can use anonymised exports and metadata.
Do you fix the issues?
We give you the ranked fix plan. If you want us to implement and automate it, that's AI Media Ops.
Do you need the Editor in Chief?
No. This is infrastructure and data.
Stop guessing. Fix deliverability. Make your data sellable
Apply for the Operational Audit. Limited slots. 10 working days turnaround.
Apply for the Audit
We only take a few of these per month so we can finish in 10 working days.